PLYMOUTH, MN, USA (June 4, 2007) — Primera Technology, Inc., the world's
leading developer and manufacturer of CD, DVD and Blu-ray Disc duplication and
printing equipment, today announced its Bravo XRP-Blu Disc Publisher.

Along with built-in robotics and full-color direct-to-disc inkjet printing, the
Bravo XRP-Blu incorporates two Panasonic® SW-5582 drives to record onto the
widest range of optical media, including CD-R, DVD-R/DVD+R (single and dual
layer) and BD-R (single and dual layer). Dual-layer BD-R media has a capacity
of up to 50GB per disc.

An advanced, sixth-generation robotic mechanism is used to transport discs into
the built-in Panasonic recorder. After recording, each disc is individually
printed in full-color at up to 4800 dpi resolution. Up to 100 discs can be
burned and printed per job from a Mac or Windows computer.

Intended markets include mid- to large-sized companies and organizations
including government and military, medical records and imaging systems,
banking, insurance, back-up and archival, high-definition video, digital movie
post production and more.

"With Bravo XRP-Blu, Primera now offers the absolute ultimate solution for disc
publishing,” said Mark D. Strobel, Primera Technology's Vice President of Sales
and Marketing. "This versatile machine burns and prints virtually every optical
disc format available, including CD-R, DVD±R in both single and dual layer and
Blu-ray Disc single and dual-layer with up to 50GB capacity per disc.”

The Bravo XRP-Blu Disc Publisher is priced at US$8995 (MSRP) and is available
immediately. It is sold and supported in more than 85 countries through
selected "Certified by Primera” resellers and distributors who have been
factory-trained on Primera's professional-grade disc publishing solutions.

More information about Primera, its history and products is available on the