QATAR MUSEUMS AUTHORITY AND TRIBECA FILM FESTIVAL
TO LAUNCH "TRIBECA FILM FESTIVAL DOHA" IN NOVEMBER 2009

*   Her Excellency Sheikha Al Mayassa bint Hamad bin Khalifa Al-Thani and Festival
Founders Sign Strategic Alliance Agreement and Announce Long-Term Cultural
Partnership

*   Doha's Museum of Islamic Art to Host Film Festival

Doha, Qatar, Nov 23 2008: Qatar Museums Authority (QMA), the organization dedicated
to developing the cultural resources of this Arabian Gulf state as a platform for
international dialogue and understanding, has announced a groundbreaking agreement
with New York's world-renowned Tribeca Film Festival (TFF), to launch a world-class
international film festival, Tribeca Film Festival Doha.  The first festival will
take place November 10 - 14, 2009 and be presented at Doha's celebrated new Museum
of Islamic Art and in cinemas across Doha.

The announcement of the cultural partnership was made at a special ceremony at the
new Museum of Islamic Art, which was attended by Her Excellency Sheikha Al Mayassa
bint Hamad bin Khalifa Al-Thani, Chairperson of the Qatar Museums Authority Board of
Trustees, and Abdullah Al Najjar, Chief Executive Officer of the Qatar Museums
Authority.  Joining on behalf of the Tribeca Film Festival were the co-founders,
Robert De Niro, Jane Rosenthal and Craig Hatkoff.

H.E. Sheikha Mayassa expressed her confidence that the Tribeca Film Festival Doha
will bring together people from around the globe and help to build international
awareness and understanding of Arab culture and the Arab world.

"I invite film enthusiasts from every country to share their passion for this art by
visiting the Tribeca Film Festival Doha," Her Excellency stated.  "In today's
increasingly globalized world, creative initiatives like this Festival can play a
truly inspirational role by bringing cultures closer together."

Tribeca Film Festival Doha will be modeled after the annual Tribeca Film Festival in
New York City, which is going into its eighth year. Like the New York event, it will
welcome the community, diverse audiences and the global filmmaking industry. As a
result of an extensive collaboration between TFF and QMA, the Festival has been
designed to showcase the local Qatari community, as well as the broader Arab
culture.

Tribeca Film Festival Doha will feature new work from established filmmakers,
alongside film debuts from newly discovered directing talents.  The program will
include approximately 40 films, as well as special events. The Festival will launch
"The Doha Conversations", thought-provoking and insightful dialogues between icons
of world culture set in intimate environments, with the goal of fostering discussion
in Qatar and around the globe.  Full details of the festival program and guests will
be announced at a later date.

"The Tribeca Film Festival Doha is destined to become a major annual event in world
cinema," stated Abdullah Al Najjar. "The Festival will include a wide range of
programming, from outdoor screenings to movies for children, from documentaries to
new Hollywood releases and from independent films to showcases of the very best
works by Arab filmmakers."
"We are honored to create an enduring cultural partnership with QMA and to announce
the launch of the Tribeca Film Festival Doha next November.  Qatar's
transformational vision for the 21st century with its emphasis on culture and
education is uniquely consistent with the goals and aspirations of the Tribeca Film
Festival," said TFF co-founder, Jane Rosenthal.

"We hope that film will not only be used as a form of entertainment at Tribeca Film
Festival Doha but play a role in bridging cultures closer together. By learning each
other's stories, we can see how much we share in common as well as explore and
better understand our differences," said Robert De Niro.

"In addition to the positive cultural implications, this initiative underscores the
enormous potential of the entertainment market in the Middle East and the strategic
importance of the region to the future of the film industry," said TFF co-founder
Craig Hatkoff.  "We think the key to success will be understanding and respecting
one another's cultures and traditions. We believe this Festival will lead to many
other important and educational initiatives in Doha and beyond."

"The Tribeca Film Festival has become a world-renowned event, and its new
partnership with the Qatar Museums Authority will leverage that success and help
further its mission of introducing films and filmmakers to a global audience," said
New York City Mayor Michael R. Bloomberg. "The Festival's substantial cultural and
economic impact in New York City is unequivocal, and our hope is that Doha will reap
similar benefits. The expansion of a New York institution like the Tribeca Film
Festival to Doha is a sign of the international significance of New York City cinema
and will help foster new relationships between our two cities."

Tribeca Film Festival was founded in 2001 by Robert De Niro, Jane Rosenthal and
Craig Hatkoff in response to the events of September 11. The festival's initial
purpose was to spur the economic and cultural revitalization of Lower Manhattan
through an annual celebration of film, music and culture.

Up to date festival information can be found by visiting the official Tribeca Film
Festival Doha website - www.tffdoha.com<http://www.tffdoha.com>

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